While Japan boasts famous global ski resorts like Niseko and Hakuba which showcase Japow and a vibrant culture on the global stage, its lesser-known resort towns - at least from an international perspective - offer appealing real estate prospects. Explore some of these hidden gems.
Karuizawa: Easy access
Karuizawa is a premier mountain resort in Nagano known for its cool climate and powder winters. Just an hour from Tokyo via Shinkansen, this resort town features high-end boutiques and restaurants and unlimited year-round activities from its excellent golf courses, hot springs, and skiing destinations.
Myoko Kogen: Emerging development and traditional charm
Popularly known for its abundant snowfall and excellent skiing conditions, Myoko Kogen is ideal for buyers seeking cultural immersion and scenic beauty. It offers a traditional Japanese experience with traditional villages of onsen baths, shops, and local eateries. Purchasing real estate in this town provides long-term value on rental properties due to its grand infrastructure projects and improved tourist access.
Furano: Four-season scenic beauty
Furano is famous for its lavender fields in summer and light powder in winter. There are numerous activities to choose from, including golfing, hiking, cycling, and more!
Rusutsu: Foreigner-friendly and family-oriented
Rusutsu offers world-class powder snow in winter and exciting outdoor adventures like golf in summer. With a strong local community and true four-season appeal, it’s emerging as a unique destination for travelers and a smart choice for long-term property investment.
Why consider the Resort Towns for Property Investment?
- Year-round appeal from ski season to green season
- World-class tourism with scenic retreats and year-round activities
- Increasing demand for vacation rental homes
- Government incentives for rural development
