---
title: "Uchi’s New ‘I Love Niseko’ Series: Watch Here And On YouTube Every Friday"
date: 2026-11-03T20:52:00+09:00
author: Armelle Frimpong
canonical_url: "https://uchijapan.com/news/i-love-niseko-by-uchi"
section: News
---
[Japan](https://uchijapan.com/news/japan)# Uchi’s New ‘I Love Niseko’ Series: Watch Here And On YouTube Every Friday

Nov 03, 2026

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   ![Annupuri pano](https://d1g90p0r985xbs.cloudfront.net/general/_480x270_crop_center-center_60_line/Annupuri-pano.jpg)Here at Uchi, we’ve been thinking about what makes a place special.

After more than 15 years living in Niseko, we wanted to show the world what makes this place so remarkable—through the eyes of the people who know it best. And so, **I Love Niseko** was born.

The series brings together skiing, food, local characters and life in Niseko, with plenty of humour along the way (and honestly, not that much skiing). It’s our love letter to a place that means so much to us, and an invitation for others to discover it.

Each episode captures the sights, sounds and scents that make Niseko one of the world’s great ski destinations. Starting November 6, we’ll release a new episode on YouTube each Friday until the end of the year. [Follow us](https://www.youtube.com/@uchiglobal) so you don’t miss a beat—and bookmark this page, where we’ll be sharing them too.

We hope it will bring back memories for those who already know Niseko and inspire others to visit, spend more time here or make it part of their lives. See you on the slopes!